A-Affordable Insurance Agency is a discount auto insurer with 12 locations in Massachusetts. "At A-Affordable Insurance Agency, we help men, women and young adult in Massachusetts get the peace of mind they need without paying an arm and a leg to get it." They also provide home, condo, renters, motorcycle, life and flood insurance. Often located near RMV branches, A-Affordable can even issue license plates.
This project was for a very web-savvy client who already had a successful site and digital marketing strategy. The goal was to increase site traffic to a more visually appealing and user-friendly website, and then clearly convey three ways to make contact. There was also a lot of effort to improve the performance of the site for smart phone visitors. Insurance quote providers and client relations management was integrated into the site.